We hate you now
These words have been percolating in my head for months now but I didn’t have the courage to write and share them.
This Gamestop saga reminds me of why we have gun control laws. White people marching in the streets with guns = a well regulated militia. Then the Black Panthers tried that and BOOM: instant gun control laws.
Similarly, hedge funds hire some of the smartest mathematicians in the world to find ways to steal, rape, and pillage billions of dollars, all within the bounds of the law. Then they get owned by a bunch of loser armchair finance bros on reddit, and BOOM, now everyone is calling for new laws and regulations to protect the money of the top tenth of one percent.
This also reminds me of the bank and RE bailouts in the early aughts. Just another example of how the establishment gets the benefits of socialism, while the ass-end of unregulated capitalism consumes the rest of us.
<rant>Maybe we don’t need to “get back to work.” Maybe our dysfunctional government needs to provide assistance to those people whose industries/careers have been put on hold due to COVID-19 instead.
In other words, the government can tell us to stay home, fine, but don’t expect us to comply unless we actually can pay our rent/mortgage, utilities, and feed our families. It’s not the staying home that’s the problem; it’s the dissonance that comes from not being able to make ends meet if you’re not allowed to leave the house. (I’m lucky that my job encourages me to work from home; otherwise I would be in this exact predicament.)
Now that the dissonance is channeling into rage, you have white people marching in the street with black people demanding that our government wake up and start taking care of its citizens.
That’s how we fix this: Not by going back to minimum wage slavery and taxation w/o representation but by marching in the street and sticking our middle fingers up at the system to demand things like a UBI, universal free health care, the elimination of the electoral college, publicly funded elections (w/o corporate influence), and the permanent removal from our government of the stain of all bad-faith actors like Mitch “We paid for ‘sin of slavery’ by electing Obama” McConnell, Los Angeles DA Jackie “I will shoot you!” Lacey, presumptive Dem nominee Joe “You ain’t black!” Biden, former San Francisco DA George “Afghanistan and Yemen terrorists could park a van in front of the Hall of Justice and blow it up” Gascón and Donald “Grab ’em by the pussy” Trump.
Note that I’m equally hard on establishment Democrats as I am on Republicans. It’s not the parties that need reform, or even the two-party system: It’s that the establishment let a few renegades take over and run away with what was once a semi-functional representative democracy.
And now a microscopic, half-dead, brainless organism is laying that bare for all to see.</rant>
UPDATE 2: I’ve incorporated all the great feedback and comments from ex-Plumtreevians, ex-BEA and ex- and current Oracle folks.
UPDATE: A bunch of Plumtreevians are contributing really good comments on this post over on Facebook.
I worked at Plumtree Software, Inc. from June 1998 to December, 9th 2002. In four-and-a-half years, the company grew from 25 employees to over 400 and it had thousands of happy customers before it was purchased by BEA Systems in 2005 for $220M. Here at bdg, we’ve been supporting dozens of Plumtree/AquaLogic Interaction (ALI)/WebCenter Interaction (WCI) customers since we opened our doors in December of 2002.
Back around 2005, BEA’s BID (Business Interaction Division) still had a lot of really smart engineers from Plumtree working on a lot of really interesting things, including Pages (think CMS 2.0), Pathways (kind of an enterprise version of del.icio.us) and Ensemble (the portlet engine/gateway, minus the overhead and UI of the portal itself).
They were also working on an enterprise social network, kind of a Facebook for business if you will.
However, there was a lot of wrangling at BEA, primarily between BID/AquaLogic and BEA’s flagship product, WebLogic (the world-class application server). Most of the strife came in the form of WebLogic Portal vs. AquaLogic/Plumtree Portal nonsense. Senior management at BEA, in their infinite wisdom, had taken a “let’s try not to alienate any customers” policy and in the process they confused all their customers and alienated/frustrated quite a few of them as well. They renamed Plumtree to AquaLogic User Interaction (ALUI), put in place a “separate but equal” policy with WebLogic Portal (WLP) and spewed some nonsense about how WLP was for “transactional portal deployments” vs. ALI for .NET and non-transactional portals, but no one, including BEA management, had any idea WTF that meant. To further confuse the issue, the WLP team, which also had a lot of really smart engineers, built products like “Adrenaline” (which was basically a less-functional and more buggy version of Ensemble) rather than do the unthinkable and integrate Ensemble into WLP so that WLP could finally host non-Java/JSR-168 portlets.
I was really pissed about BEA’s spineless portal strategy, their “separate but equal” policy between WLP and BID/ALUI and their waste of precious engineering resources in an arms race between WLP and ALUI rather than just stepping back, growing a spine, and coming up with a portal strategy.
Because I can’t keep my pie hole shut, I started several loud, messy and public fights with BEA management. Why? Because the real loser here is the customer.
And BEA, because management got mired in politics and chose to waste engineers’ time on in-fighting and competition instead of building enterprise Facebook, which Steve Hamrick and I arguably already wrote in our spare time. All they needed to do was product-ize that and they would have owned that market.
In 2008, Oracle inherited this clusterfuck of a portal strategy when they bought BEA for $7B+, giving me new hope that cooler heads would prevail and fix this mess. The first thing they did was fire all the impotent BEA managers who were afraid to make any decisions. It took Oracle a while, but alas, they have finally arrived at a portal strategy that makes sense. I first learned about this strategy when I crashed the WebCenter Customer Advisory Board last Thursday.
First of all, let me say this: under the leadership of Vince Casarez, current (and future) customers are in good hands.
I realized when he said “everyone still calls it Plumtree” that this was going to be a bullshit-free presentation.
He also said something regarding the “portal stew” at Oracle that puts all of my ranting and raving in perspective: “Oracle did not buy BEA for Plumtree or WLP, just like it didn’t buy SUN for SUN’s portal product.” To rephrase that, Oracle bought BEA for WebLogic (the application server, not the portal) and Sun for their hardware (not for Java, NetBeans and all the rest of Sun’s baggage).
So, let’s face it, portals are a relatively insignificant part of Oracle.
However, they’ve finally did what I called for 2008 and what BEA never had the wits to do: pick a single portal strategy/stack and stick to it. SO, if you’re a current Plumtree/ALUI/WCI or a current WLP customer, you have a future with Oracle.
Here’s the plan, as I understand it.
All roads lead to Web Center (not Web Center Interaction, but Web Center)
At the heart of Web Center will be WebLogic’s app server and portal. Plumtree/ALUI as a code base will be supported, but eventually put into maintenance mode and retired. You get nine or twelve years of support and patches (blah blah blah) but if you want new features, you need to switch to the new Web Center, powered by WLP. CORRECTION: WebCenter will not be “powered by WLP.” At its core will be the Oracle-developed, ADF-based WebCenter Portal running on WebLogic Server.
All the “server products” (Collaboration, Studio, Analytics, Publisher) will be replaced by Web Center Services or Web Center Suite
Publisher will be subsumed by WCM/UCM (Web Content Management / Universal Content Management, formerly Stellent). The other products will be more-or-less covered by similar offerings in Suite or Services.
What about Pages, Ensemble and Pathways?
Pages is dead as WCM/UCM does it better. Pathways is getting rolled into the new Web Center somehow, but I’m not sure how yet. Perhaps I can follow up with another blog post on that. Ensemble has been renamed “Pagelet Producer” — more on that below. CORRECTION: Pathways is now called “Activity Graph” and it will be part of the new WebCenter. Think of an enterprise-class version of the Facebook News Feed crossed with Sales Force chatter and you’ll be on the right track.
What about .NET/SQL Server, IIS and everything else that isn’t Java?
This is a really interesting question and the key question that I think drove a lot of BEA’s failure to make any decision about portal strategy from 2005-2008. Plumtree had a lot of .NET customers and some of the biggest remaining Plumtree/ALUI customers are still running on an all-Microsoft stack. In fact, one of them told me recently that they have half a million named user accounts, two million documents and 72 Windows NT Servers to power their portal deployment.
So, let’s start with the bad news: Oracle doesn’t want you to run .NET/Windows and they REALLY don’t want you to run on SQL Server.
(That will change when Oracle acquires Microsoft, but that’s not gonna happen, at least not any time soon.) WebLogic app server and WLP/WCI, to the best of my knowledge, will not run on SQL Server. They will, however, run on Windows, but I would not recommend that approach.
It’s inevitable that large enterprises will have both .NET and Java systems along with a smattering of other platforms.
So, if you’re a .NET-heavy shop, you’ll need to bite the bullet and have at least one server running JRockit or Sun’s JVM, one of Oracle’s DB’s (Oracle proper or MySQL), WLS/WLP/WCI and preferably Oracle Enterprise Linux, Solaris or some other other flavor of Un*x. CORRECTION: WLP will run on SQL Server. Not sure about the new WebCenter Portal, but my guess is that it does not.
Now, for the good news: the new WCI, powered by WLP and in conjunction with the Pagelet Producer (formerly Ensemble) and the WSRP Producer (formerly the .NET Application Accelerator) will run any and all of your existing portlets, regardless of language or platform.
This was arguably the best feature in Plumtree and it will live on at Oracle.
.NET/WRSP and even MOSS (Sharepoint) Web Parts will run in WebCenter through the WSRP Producer. The Pagelet Producer will run portlets written in ANY language through what is essentially a next generation, backwards-compatible CSP (Content Server Protocol, the superset of HTTP that allows you to get/set preferences, etc. in Plumtree portlets). So, in theory, if you’re still writing your portlets in ASP 1.0 using CSP 1.0 and GSServices.dll, they will run in the new Web Center via the Pagelet Producer. Time for us to update the PHP and Ruby/Rails IDKs? Indeed it is. Let me know if you need that sooner rather than later.
How do I upgrade to the new WebCenter?
Well, first off, you have to wait for it to come out later this fall. Then, you have to start planning for what’s less of an upgrade and more of a migration. Oracle, between engineering and PSO, has promised to provide migration for all the portal metadata (users, communities, pages, portlets, security, etc.) from Plumtree/ALUI/WCI to the new Web Center, with WLP at its heart. (Wouldn’t it have made sense for some of those WLP engineers to start building that migration script in 2005 instead of trying to compete with ALUI by building Adrenaline? Absolutely.) All your Java portlets, if you’re using JSR-168 or JSR-286, will run natively in WLP through a wrapper in WebCenter Portal. Everything else will either run in the WRSP Producer (if it’s .NET) or in the Pagelet Producer (if it’s anything else). The only thing I don’t fully understand yet is how to migrate from Publisher to UCM, but I’m due to speak with Oracle’s PSO about that soon. Please contact me directly if you need to do a migration from Publisher to WCM/UCM that’s too big to do by hand.
The only other unanswered question in my mind is how the new WebCenter will handle AWS/PWS services — the integrations that bring LDAP/AD users and profile information/metadata into Plumtree/ALUI/WCI. I wrote a lot of that code for Plumtree anyway, so if Oracle’s not working on a solution for the new Web Center, perhaps I can help you with that somehow as well. CORRECTION: User and group objects are fully externalized in Web Center, so there is no need for AWS/PWS synchronization. (Thanks, Vince, for pointing that out.)
So, that’s my understanding of the new portal strategy at Oracle.
Kudos to Oracle’s management for listening to their customers, making some really hard decisions and picking a path that I think is smart and achievable.
I’m here to help if you have questions or need help with your portal strategy or technical implementation/migration.
(Some other notes about discussions that have spawned from this original post.)
Q: What’s the future of the Microsoft Exchange portlets (Mail, Calendar and Contacts) and the CWS for crawling Exchange public folders. Retired and replaced with something Beehive related? Still supported? For how long? Against what versions of Exchange?
A: We’ve got updated portlets for Mail & Calendar in WebCenter now for Exchange 2003 & 2007. We don’t have a Contacts portlet but it could be added quickly if we see a large demand. Crawling public folders can be done with an adapter we have for SES [Oracle Secure Enterprise Search] already. We’re working but aren’t done with a new version of KD on top of the new infrastructure that will come out post PS3. (Contributed by Vince Casarez.)
Q: If migration scripts are provided to move WCI metadata into WebCenter, I understand that a portlet is a portlet, but what about pages and communities, users and groups, content sources and crawlers, etc.? Do they all have analogous objects in WebCenter or is there some reasonable mapping to some other objects?
A: Pages and Communities follow a model where we extract/export the meta data and data, then run it through a set of scripts that create a WebCenter Space for each Collab project/community and a JSPx page for every page. Users and Groups will come out of the LDAP/AD directory they are already using and the scripts associate the right permissions to each of the migrated objects. I don’t recall what we did about crawlers but since we use SES directly, all the hundred or more connectors we ship for SES are now available for direct usage. The scripts go through a multiphase approach to move content, then portlets, then pages, then communities so that dependencies can be fixed up versus trying to do a manual fix up. (Contributed by Vince Casarez.)
Q: Will any existing WCI-related products that are slated for retirement (e.g. Publisher, Collab, Studio, Analytics, etc.) be re-released with support for Windows Vista, Windows 7, IE 8, IE 9 or Chrome?
A: For Publisher, we are planning a set of migrations to quickly move them to UCM. For Collab & Studio, we have new capabilities in WebCenter Spaces to match these functions. For Analytics, we’ve also rebuilt it on top of the WebCenter stack with over 50 portlets for the different metrics and made sure we provide apis/ access to the data directly. These analytics data also feeds the activity graph in providing recommendations for people on the content and UIs that are relevant to them. These are tied into the personalization engine that we brought over from the WLP side. So there is a rich blending of the best features from WLP with WCI key features. As for Neo [the codename for the next release of WCI], we are certifying the additional platforms. On the IE 8 front, we’ve just released patches for WCI 10gR3 customers to be able to use IE8 without upgrading to Neo. (Contributed by Vince Casarez.)
In the wake of the Sun acquisition by Oracle, the much-lambasted Oracle vs. Google lawsuit over Google’s alleged JavaME patent infringement, and the rumblings I’ve been hearing at Oracle Open World / JavaOne / Oracle Develop 2010, I have a message to the Java community:
Quit your bitching and moaning and start doing something productive!
Now that I’ve offended all the Java fanboys/girls out there, let me explain:
- Why I’m qualified to give you all one big collective kick in the ass, and
- Why this collective ass-kicking is coming from a place of love, not hate.
My first experience with Java was in 1994/95, when Stanford started switching its Computer Science curricula from C/C++ to Java. After struggling with memory management, segmentation faults, horrific concurrency problems and the other ways I kept shooting myself in the foot, Java was a breath of fresh air. My first corporate experience with Java was working as a summer intern for JavaSoft (a former subsidiary of Sun) in 1997 porting Patrick Chan’s Java 1.0 sample applications (remember Hangman?) from JDK 1.0 to JDK 1.1.
I went on to join Plumtree. Originally, they were a Microsoft darling. I helped lead the charge to switch them from COM/DCOM, ASP 1.0 and SQL Server to Java and Oracle.
In 2002, I started a Plumtree-focused consulting firm, helping 50+ customers install, maintain and grow their Plumtree deployments. In all but a precious few of those accounts, I wrote all of the code in Java/JSP.
Since about 2008, we’ve been using Ruby on Rails for most of our software. When Rails hit the scene, I had a similar “breath of fresh air” moment similar to when I first encountered Java.
But this letter is not about Ruby or about Rails; it’s about Java. A language I’ve used since it’s very first iteration in 1994/95 and up to the present day. A language wherein I’ve written at least half a million lines of code, most of which still run in production today inside Plumtree/AquaLogic User Interaction/WebCenter Interaction, at major customer sites in the corporate world and in the federal government.
So, fast-forward to today, this is what I’m hearing about Java, in a nutshell:
- Oracle’s going to kill/close-source/fuck up Java
- Life’s not fair!
- Blah blah blah
All of this bitching and moaning starts right at the top with Java grandfather and CEW (Chief Executive Whiner) James Gosling, who is showing incredibly poor leadership, lousy judgment and massive immaturity with his totally irrelevant, outdated and hateful anti-Oracle bitch-fest.
I’ve heard people whining about everything around them that’s not running on Java: mobile applications, web sites, conference tools, Twitter, Facebook, etc.
I even saw someone complain on Twitter that the Black Eyed Peas, who Oracle paid an undoubtedly handsome sum of money to entertain your sorry asses last night, gave a shoutout to Oracle and not “The Java Community.” Seriously? Give it a rest, folks!
There are lots of choices of development stacks and people are free to choose the one that works best for them.
Embrace that freedom; don’t fight it.
And the word Oracle doesn’t mean “database” anymore. It is an umbrella term that could refer to thousands of different products.
Let’s take a look at some of the advantages of Oracle owning Java.
With respect to OpenWorld, the Java Community got:
- Your own conference with around 400 sessions
- Your own tent
- Your own street closure (Mason Street)
- Invited to OTN Night, one of the best parties at OpenWorld
More importantly, with Oracle Corporation, the Java community gets:
- Cemented into the infrastructure of nearly all of Oracle’s products, meaning that nearly all of their customers — most of the Fortune 1000 — are now Java shops (if they weren’t already)
- Stability, stewardship, thousands of really bright engineers and nearly unlimited resources
- One of Corporate America’s most powerful legal teams backing you up
- A secure and promising future, including a just-announced roadmap for JDK 7 and 8
And, with all that being said, guess what?
Java is still open source.
Do you know what that means?
Let me answer that question with another question: what brilliant phoenix rose from the ashes of the debacle that was the AOL acquisition of Netscape in 1998?
It was Firefox, a free, open source-based browser that literally revolutionized the massively screwed up browser market and gave the dominant browser (IE 5, and later, IE 6) a true run for its money. From wikipedia:
“When AOL (Netscape’s parent) drastically scaled back its involvement with Mozilla Organization, the Mozilla Foundation was launched on July 15, 2003 to ensure Mozilla could survive without Netscape. AOL assisted in the initial creation of the Mozilla Foundation, transferring hardware and intellectual property to the organization and employing a three-person team for the first three months of its existence to help with the transition and donated $2 million to the foundation over two years.”
IBM’s symbiotic relationship with Eclipse is another great example.
So, dear Java community, to ensure your own survival, please, in the name of Duke, stop complaining and start thinking strategically about how you can “pull a Firefox” here. You’re all brilliant engineers, so start putting all the effort you’re wasting in complaining toward something productive.
I love you all and I love all your passion and energy, but I hate your bitching — use that energy to go save the world, Java style!
This article originally appeared as a guest post on All Facebook.
The media scandal du jour relates to how WikiLeaks leaked all this classified information about the war in Afghanistan, but let’s not overlook this extremely irresponsible piece of reporting that MSNC published earlier this week about an alleged Facebook privacy breach.
Why is it irresponsible? Well, before I break it down for you, let’s take a few journalism lessons from Robert Scoble, who explains why Flipboard (an iPad application that turns RSS feeds into a magazine-like layout) is superior to the one-item-after-another streams of information that we’re used to browsing on the Facebook news feed, Twitter, etc. He writes:
“I remember that early eye tracking research showed that pages that had a single headline that was twice as big as any other headline were more likely to be read. Same for pages with photos. If you put two photos of equal size on the page, it would be looked at less often, or less completely, than a page that had a photo that was at least twice as big as any other.
I won a newspaper design contest in college because of this my designs made sure that they included headlines that were twice as big as any other and photos that were twice as big as any other.”
MSNBC used these exact techniques to spin an oh-so-scary story about an alleged Facebook privacy breach.
This first screen shot is what I could see on an average (15″) monitor “above the fold.” (You can click the image to see it in actual size.) Note the massive font used for the headline and the four tiny images. Keep in mind that some internet users don’t know how to scroll (really, I’m not kidding), so by not showing a broken line of text at the bottom of the page, many people won’t know that the rest of the article is even there, let alone how to get to it.
If you endeavor to read past the headline, you’ll notice that they “end” the story with more scary talk from the alleged “hacker” and hide the final three paragraphs behind this completely absurd “Show More Text” link, which serves no purpose other than to obscure the truth, which is in the final (that’s right, the very last) paragraph of the article:
“No private data is available or has been compromised. Similar to a phone book, this is the information available to enable people to find each other, which is the reason people join Facebook. If someone does not want to be found, we also offer a number of controls to enable people not to appear in search on Facebook, in search engines, or share any information with applications.”
So, if I were to email MSNBC and tell them that I was “a researcher” or “a white-hat hacker” and I had discovered a huge scam — “You see, these conspirators from Yellow Pages have been collecting and amassing all this private data and delivering it to everyone’s doorstep!” — they would think I was completely insane. Well, change “Yellow Pages” to “Facebook” and “delivering it to everyone’s doorstep” to “making available for download” and I think you see my point.
So how did MSN get away with posting this completely absurd story? To understand that, we need to look at their demographic. I went to Alexa.com to find out. As I had guessed, their readers lean toward females of the Baby Boomer generation and up. The same people who don’t know how to change their default settings in their default browser (IE6) on their default operating system (Windows XP) to anything other than MSN.com. Big suprise? No: MSNBC is preying on innocent victims by using psychological tricks to create phobias for things that they don’t understand. And there’s nothing scarier than the fear of the unknown.
The premise that the media is out to scare us all into staying home and buying more security systems/guns/etc. is not news; Michael Moore built a really compelling case against Big Media’s fear tactics in Bowling for Columbine in 2002. However, an interesting question to ask in 2010 is:
if Big Media is prone to Big Lies and Misinformation, can social media serve as an antidote?
In other words, can investigative reporting by “citizen journalists” help suss the truth out of all the lies?
To help answer the question, I turned to the 875+ comments on the article. To do some highly unscientific semantic analysis, I read a small sample to look for keywords were common in a neutral-to-favorable comment (information, private/privacy, security, people/friends, public) vs. what keywords where prevalent in a highly negative response (wrong, attention, fame, fraud, scam, boring, crap). Then I ran all the comment text through a histogram tool.
Unfortunately, the results of my study show that most comments were favorable by a ratio of over 5:1. However, it all goes back to to the demographic. After glancing at the TechCrunch coverage on this, it seems about 60-70% of the commenters call bullshit, which seems to be in line with a younger, male-dominated, tech-savvy demographic.
So what do you think? Can commenting/voting/Tweeting uncover the truth obscured though it is by the news outlets that report it? Or will we all just continue to propagate the monkey excrement that the mass media keep throwing at us?
Leave a comment to tell us what you think!
I had this Twitter argument today with former coworker, fellow web developer and friend Bryan Hughes:
bucchere: The Spring Framework is driving me crazy. If this were Rails, I’d be done already.
huuuze: @bucchere If it was Django, it’d be faster and ready to scale.
bucchere: @huuuze I’m not interested in a religious war right now. Please don’t provoke me. 😉
huuuze: @bucchere No war — even the Rails guys agree: http://is.gd/1ZZu
bucchere: @huuuze Apparently Gluon is even faster than Django. But is anyone using it? You have to consider factors other than performance.
huuuze: @bucchere Um, Django’s used by thousands. It’s not some fringe framework. Guaranteed anyone that’s used RoR and Django will prefer Django.
bucchere: @huuuze How could you make that “guarantee” when you’ve never used Rails? I said I didn’t want a religious war, you damn Python Nazi. 😉
huuuze: @bucchere I’ve built a couple sites using Rails. How many sites have you built using Django?
bucchere: @huuuze bdg’s svn server just crashed. I have more important things to do than continue this pointless argument.
huuuze: @bucchere Then quit wasting time on Twitter. I’m not trying to start anything with you. Just be aware that RoR isn’t the only game in town.
bucchere: @huuuze There are lots of religions too. And if I want to pick one and say the others are “wrong” then that’s my prerogative.
huuuze: @bucchere Whatever dude. Not sure why you’d say Django is “wrong.”
bucchere: @huuuze All I’m saying is that language/framework wars are like religious wars. I have mine, you have yours. Leave it at that.
bucchere: Enjoying a homemade caprese — my favorite salad. (Now watch while @huuuze tells me his favorite salad is better than mine.)
huuuze: @bucchere Having never tried caprese, I have no opinion on the matter.
bucchere: @huuuze LOL. I’m glad we can still be friends. 🙂
huuuze: @bucchere Get real. I’m only friends with Christians and Django users. 😉
* * *
So the time it took me to compile this discussion made me wonder why Twitter doesn’t have threaded discussions. Summize (now search.twitter.com) has “conversations” but, like Facebook’s wall-to-wall feature, just because the posts occur consecutively, it doesn’t mean that they’re actually “in” the same thread. If I were re-writing Twitter, adding threaded discussions — and with it, the ability to reply to a specific Tweet — would be near the top of my list.
Happy Friday everyone (and happy 3-day weekend for hard-working and hard-twittering Americans)!
I’m sitting in my third Oracle Fusion Middleware briefing, this one at the Willard Hotel in Washington, DC. Thomas Kurian has been going through all the products in the Oracle stack in excruciating detail.
First let me say this: Thomas Kurian is a really smart guy. He holds an BS in EE from Princeton summa cum laude (that’s Latin for really fucking good). He holds an MBA from the Stanford GSB. He’s been working for Oracle forever and he even knows how to pronounce Fuego (FWAY-go). I’m dutifully impressed.
Unfortunately, all those academic credentials and 10+ years in the industry is barely the minimum requirement for getting your head around the middleware space. Either I don’t have enough (0) letters after my name, or I just don’t get it.
For starters, there are way too many products — the middleware space is filled with “ceremonious complexity” (to quote Neal Ford). App servers, data services layers, service buses, web service producers and consumers — even portals, content management and collaboration has been sucked into this space. Don’t get me wrong: the goals of the stack are admirable — middleware tries to glue together all the heterogeneous, fragmented systems in the enterprise. Everyone knows that most enterprises are a mess of disparate systems and they need this glue to provide unified user experiences that hide the complexity of these systems from the people who have to use them. That makes the world a better place for everybody.
That was also, not coincidentally, one of Plumtree’s founding principles and the concept — integrating enterprise systems to improve the user experience — has guided my career since I got my lowly undergraduate degree in Computer Science from Stanford in 1998.
So, it’s a good concept, however, if you’re considering middleware because you’re trying to clean up the mess that your enterprise has become, you need to ask yourself the following fundamental question:
Does middleware add to or subtract from the overall complexity of your enterprise?
Your enterprise is already insanely complicated. You’ve got Java, .NET, perhaps Sharepoint, maybe an enterprise ERP system like SAP and say, an enterprise open source CRM system like SugarCRM or a hosted service like SalesForce.com. The bleeding edge IT folks and even (god forbid) people outside of IT are installing wikis written in PHP (e.g. MediaWiki) along with collaborative software like Basecamp written in Ruby on Rails. I’m not even going to mention all the green-screen mainframe apps still lurking in the enterprise — wait, I just did. This veritable cornucopia of systems just scratches the surface of what exists at many large — and even some mid-to-small-sized companies — today.
So clearly there’s a widespread problem. But what’s the solution?
At the end of his impressive presentation, I asked Thomas the following question:
“How can middleware from Oracle/BEA help you make sense of the fragmented, heterogeneous enterprise when you have existing collaborative (web 2.0) technologies written in PHP, Ruby on Rails, etc. running rampant throughout IT and beyond?”
(Okay, so I wasn’t exactly that pithy, but it was something close to that.)
His Aladdin-esque answer came in the form of three choices:
- “Take control of” and “centralize” your IT systems by replacing everything with Oracle Web Center spaces
- Ditto by migrating everything to UCM (Stellant)
- Build a services framework and aggregate everything in one of four ways:
- Use a Java transaction layer (JSR 227)
- Use a portlet spec like JSR 168 or WSRP
- Build RESTful web services
- Use the WebPart adapter for Sharepoint
I like to call answers one and two “The SAP Approach.” In other words, we’re SAP, we’re German, wir geben nicht einen Scheiße about your existing enterprise software, you’re now going to do it the SAP way (or the highway).
Will companies buy into that? Some companies may. Many will not. ERP is a well understood space, so this approach has worked for SAP. Enterprise 2.0 is not terribly well understood, so that means even more diversity in the enterprise software milieu.
So the only approach that I believe in is #3: integrate. Choose the right tool for the right problem, e.g. the WebPart adapter if you’re using Sharepoint. Use REST when appropriate, e.g. when you need a lightweight way to send some JSON or XML across the wire between nonstandard or homegrown apps. Use JSR 168/286 for your Java applications. Even use SOAP if the backend application already supports it.
Keep things loosely coupled so that you can plug different components in and out as needed.
This requires a lot of development — the glue — but, I don’t think there’s any way around that. (You should take that with a grain of salt, because my company has been supplying the government and the commercial world with exactly that kind of development expertise since 2002.)
As for the overarching, user facing “experience” or “interaction” product — that’s where I’ve always used Plumtree (or AquaLogic Interaction).
Will I start using Web Center Spaces? At this point, I’m still not sure.
If it can be used as the topmost bit of the architectural stack to absorb and surface all the enterprise 2.0 software that my customers are running, then perhaps. If it’s going to replace all the enterprise software that my customers are running, then no way José.
This conundrum really opens up a new market for enterprise software: I call it “Middleware for the REST of us” or MMM (not M&M, 3M or M3, because they’re already taken): “Mid-Market Middleware” — similar to the way 37signals approaches (with a great deal of hubris and a solid dose of arrogance) the “Fortune Five Million” by marketing their products toward the whole long-tail of small and medium-sized companies. Maybe the world needs a RESTful piece of hardware that just aggregates web services and spits out a nice UI, kind of like the “Plumtree in a Box” idea that Michael Young (former Plumtree Chief Architect, now Chief Architect at RedFin) had back in the last millennium.
Oracle Web Center Spaces might be the right choice for some very large enterprises, but what about the REST of us?